GMP stands for Good Manufacturing Practices, and it covers the practices required to ensure products are produced according to industry standards. The agencies that control the authorization and licensing of the manufacture and sale of these products provide guidelines, and the manufacturer must adhere to these guidelines to make sure their products remain consistent and of high quality from batch to batch.
While it’s surely a good thing to make CBD oil easily available for people all over the world, the increasing popularity of products rich in cannabinoids has a not so pleasant side effect. Driven by the desire to explore this business opportunity and get the most of it, producers use misleading marketing and deceptive advertising to increase profits.
CBD oil is similar to other products in that it is capable of being “watered down.” Some companies will try to eke out a higher profit margin by fooling their customers into thinking they’re getting more for less. It is important to pay attention to the concentration level of the CBD oil you’re buying in order to ensure you’re getting what you’re paying for. Although concentrations of CBD can vary quite a bit across the broad range of CBD products, a quality product will start off having somewhere between 250mg to 1,000mg per fluid ounce. This matters because if you were to purchase a 4 ounce bottle that contained 250mg of CBD, your concentration would be a mere 62.5 mg of CBD per ounce – hardly enough to reap the full benefits of CBD. It’s always important to look at the concentration level of the CBD you’re buying.